Our Mission and Values
PURPOSE - MISSION - VALUES - DECISIONS
PURPOSE
Providing Insurance You Can Rely On through Integrity, Wisdom, and Excellence
MISSION
Providing Insurance You Can Rely On by committing to Integrity in our Relationships, providing Wisdom in our Advice, while pursuing Excellence in Service to all.
VALUES
INTEGRITY IN RELATIONSHIPS
(Integrity - Adherence to moral and ethical principles; soundness of moral character; honesty. The state of being whole, entire, or undiminished)
- Clients: We commit to empathy, honesty, high ethical standards, respect, and confidentiality with our clients.
- Agency: We commit to accountability and appreciation for our co-workers with an underlying spirit of teamwork.
- Stakeholders: We commit to trustworthiness, reliability, concern, and upright dealings with all stakeholders.
WISDOM IN ADVICE
(Wisdom - Knowledge of what is true or right coupled with just judgment as to action; sagacity, discernment, or insight.)
- Clients: We commit to understand our clients and products to render the best solution.
- Agency: We commit to improving our knowledge and application of products to protect the needs of our clients.
- Stakeholders:
We commit to protect our clients while being mindful of the interests of other stakeholders.
EXCELLENCE IN SERVICE
(Excellence - To surpass others or be superior in some respect or area; do extremely well)
- Clients: We commit to high standards of quality, reliability and responsiveness to exceed client’s service expectations.
- Agency: We commit to providing superior service by fostering a client centered environment through teamwork.
- Stakeholders:
We commit to proactive service above expectations, superior in all our dealings with all stakeholders
DECISIONS
DECISION MAKING GUIDE
- Our Client Relationships: Does it improve our relationships, advice and service to our clients?
- Our Agency Relationships: Does it improve our relationships, wisdom and excellence as a team?
- Our Stakeholder Relationships: Does it improve our relationships, credibility and service to our stakeholders?
- Industry Best Practices:
Does it compare favorably to industry best practices and standards?







